- Logos
- Business Stationery
- Customer Newsletters & e-Newsletters
- Event invitations
- Promotional flyers & postcards
- Bookmarks & bag-stuffers
- Ads, brochures, rack cards for tourist offices
- Marketing plans & Grand Opening strategies
- Plus publisher co-op to help you promote books
With a team of copywriters and graphic designers,
look to Paz & Associates for professional
promotional strategies and materials.
How can you increase your customer base?
Watch this video ...
Customer Newsletter options
funded by Publisher Co-op (which we can do or you can handle yourself)
1) Full 12-page customized printed newsletter
Click here for a sample 12-page newsletter (4 of 12 pages are personalized)
2) Mini 4-page personalized printed newsletter
you can print locally
Click here for a sample 4-page newsletter (2 of 4 pages are personalized)
Getting Started
GLiBA Members
MBA Members
NCIBA Members
SIBA Members
3) Seasonal Co-op Title Lists so you can pick titles and generate your own printed
or e-newsletter
4) Book blurbs six times a year for "indie" picks with co-op funding
NEW Co-op Software lets you handle your own co-op...
Co-op Manager Pro, software developed by Paz & Associates and Booklog to simplify identifying, claiming and tracking co-op. For details, contact Ann Christophersen at Booklog, 800-977-8212 x247 or
ann@booklog.com
"You have certainly given us the recipe for lifting the
enormous burden of identifying and collecting co-op
and ensuring that our customers are receiving a personal newsletter
with delicious 'reads' ... Thank you for this brilliant concept."
Julie Norcross
McLean & Eakin, Booksellers
Free Marketing Resources - Download now
Bookstore Marketing Plan - A list of ways indie booksellers promote their businesses ... in spreadsheet form you can use to plan (and budget) your own marketing strategies.
2010 Co-op At-A-Glance - There's about $10,000 in publisher co-op this year for newsletters alone. Here's who is offering co-op money for your marketing efforts and a summary of their offers.